Q. What is the single most important element in pricing your home to SELL?
REALISM
To SELL,
you must be realistic about the value of your property.
– the buying public can easily scrutinize the details & view every photo of every home sold since 2012.
Bottom line
Most buyers have an excellent understanding of our real estate market!
So why is it that so many Sellers continue to be un-realistic with the listing price of their property?
The all-too-common answers are :
"I have to recover what I put into it"
"I'll wait until the market comes up to my price."
The chart above reflects the average sold price per square foot of all properties in Summit County over the past 19 years. Please visit our Market Statistics section and discover many other relevant trends, fully customizable by town, subdivision and property type.
You must be realistic about your home's value in today's market to sell in the immediate future!
It simply does not matter what you bought it for or "what you need to get out of it."
Your property is very much a 'commodity' in the marketplace and it absolutely has a price at which it will sell.
Think of it as IBM stock that you want to sell: If that stock is selling at $100 per share today and you price it at $100 it will sell quickly. Surprise, surprise!
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Not surprisingly, if you price that same stock at $125, it simply will not sell UNTIL the market will bear that price ..... maybe years from now.
IBM^100.98 IBM^101.98 IBMv99.96 IBM^99.97 IBMv99.92 IBM^99.97 IBM^99.99 IBM^100.00 IBM^100.01 IBMv99.97 IBM^99.98 IBMv99.96 IBM^99.97 IBMv99.92 IBM^99.97 IBM^99.99 IBM^100.00 IBM^100.01 IBMv99.97 IBM^100.98 IBM^101.98
"I'll wait for the market to come up to my price"
If you want to wait for the market to come up to your price, there is no need to put in on the market today and go through the ordeal of months, maybe years, of staging and showings.
It simply does not matter what you originally paid for that IBM stock, or how much money you put into your property, or what you “need” to get out of it .....
what matters is:
the realistic value of your commodity.
How Can You Get a Realistic Value?
- Call, email or text me to set up a completely free on-site tour of your property. Within 24 hours, I will get you a professional & realistic estimate of value.
- Visit my webpage: What's My Home Worth for a free on-line ballpark estimate of your property’s value.
- Hire a local real estate appraiser for a completely un-biased opinion
- Ask your Realtor for a realistic Comparative Market Analysis (CMA).
- Research recent past sales & specific neighborhood statistics at RealEstateSummitCounty.com and make a well informed self-valuation.
RealEstateSummitCounty.com has one of the most robust searches available and I encourage you to research EXACTLY what’s happening with real estate in your local neighborhood.
- What’s active, pending and recently sold?
- What are the overall price trends?
- How many days is it taking to sell a property?
- What’s the average sold price per square foot?
Take a deep dive into the facts:
‣ Review every recently sold property, sold date, sold price, photos & details, and number of days required to sell each of these properties.
‣ Search all actively listed and pending properties within the local marketplace with the same level of detail.
‣ Research price appreciation statistics, quantity of homes sold, and sold-to-list-price ratios for every neighborhood in the county from our Market Statistics pages.
‣ Visit Neighborhood Stats & Sales to easily access larger Summit County neighborhoods and see their respective active, pending & sold activity along with 'bigger picture' sales trends.
There will always be buyers in the market .....
and the most motivated amongst them will always be the first to look at properties that are new to the market.
So why wouldn’t you want to be a Seller that captures the most motivated buyers?
The more motivated the buyer .....
- the less you need to negotiate
- the fewer the days on market
- the lower your carrying costs
- the more profit you realize
- the fewer the hassles
Price it realistically to begin with and get it sold as quickly and profitably as possible!!
Dedicated to Seller Profitability
Zak & Mike
cell: (970) 470-3060
email: zm@breckenridgeassociates.com
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